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Animal Welfare a Strategic Challenge for Food Retailers: A Market Orientation approach
Karin Alm
, Ulf Johansson
Research output
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Contribution to conference
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Paper
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peer-review
Overview
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Keyphrases
Retailers
100%
Market Orientation
100%
Market-based
100%
Food Retailers
100%
Animal Welfare
100%
Orientation Approach
100%
Strategic Challenges
100%
Retail
50%
Market Driving
50%
Private Label
50%
Depth Interviews
25%
Senior Management
25%
Corporate Brand
25%
Competitive Advantage
25%
Retail Level
25%
Social Obligation
25%
Welfare Use
25%
Retail Image
25%
Price-quality
25%
Strategic Trends
25%
Marketing Strategy
25%
Ecological Thinking
25%
Social Sciences
Swedish
100%
Welfare
100%
Market Orientation
100%
In-Depth Interview
25%
Competitive Advantage
25%
Retail Image
25%
Marketing Strategy
25%