The omnipotent MNC: a review and discussion

Håkan Pihl, Alexander Paulsson

Research output: Chapter in Book/ReportChapter in book

2 Citations (Scopus)

Abstract

Until the late 1990s researcher described a new strategy and organization for MNCs. The new MNC was omnipotent in character, striving for many new competitive advantages. This paper reviews the literature and synthesizes the ideas behind this Omnipotent MNC. General themes and key organizational characteristics are identified. A survey among large Swedish companies illustrate that many of the identified changes has occurred during recent years. Finally, we discuss why this kind of research more or less vanished.

Original languageEnglish
Title of host publicationOrchestration of the global network organization
EditorsTorben Pedersen, Markus Venzin, Timothy M., Laszlo Tihanyi
Place of PublicationBingley
PublisherEmerald Group Publishing Limited
Pages213-233
Number of pages20
ISBN (Print)978-1-78350-953-9
Publication statusPublished - 2014
Externally publishedYes

Publication series

NameAdvances in international management
Number27
ISSN (Print)1571-5027

Swedish Standard Keywords

  • Business Administration (50202)

Keywords

  • integrated network
  • new mnc organization/strategy
  • the omnipotent mnc
  • transnational

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