Place stakeholders’ participation in a rebranding initiative: How do different types of involvement influence perceptions, attitudes and behaviours?

Lisa Källström; Per Siljeklint

Place stakeholders’ participation in a rebranding initiative: How do different types of involvement influence perceptions, attitudes and behaviours?

Fakulteten för ekonomi

Forskningsoutput: Konferensbidrag › Muntlig presentation › Peer review

Originalspråk	Engelska
Status	Publicerad - 2022
Evenemang	International Place Branding Association (IPBA) - Aix-en-Provence Varaktighet: 2022-okt.-12 → 2022-okt.-14

Konferens

Konferens	International Place Branding Association (IPBA)
Period	22-10-12 → 22-10-14

Nationell ämneskategori

Ekonomi och näringsliv (502)

Mitt gröna hjärta – En studie av inkluderande platsmarknadsföring
Källström, L. (PI) & Siljeklint, P. (Forskare)
20-01-01 → 20-12-31
Projekt: Forskning

Citera det här

@conference{9e81de456b5543948e3ab455190c444d,

title = "Place stakeholders{\textquoteright} participation in a rebranding initiative: How do different types of involvement influence perceptions, attitudes and behaviours?",

author = "Lisa K{\"a}llstr{\"o}m and Per Siljeklint",

year = "2022",

language = "English",

note = "International Place Branding Association (IPBA) ; Conference date: 12-10-2022 Through 14-10-2022",

}

Place stakeholders’ participation in a rebranding initiative: How do different types of involvement influence perceptions, attitudes and behaviours?

Konferens

Nationell ämneskategori

Projekt

Mitt gröna hjärta – En studie av inkluderande platsmarknadsföring

Citera det här