Towards a typology of transparency for marketing management research

Keyphrases

• Management Research 100%
• Marketing Management 100%
• Negative Effects 33%
• Buyer-supplier Relationships 33%
• Information Technology 33%
• Manufacturing Industry 33%
• Technology Exploitation 33%
• Organizational Transparency 33%
• Focal Firm 33%
• Dynamic Aspect 33%
• Technological Transparency 33%
• Cost Transparency 33%

Social Sciences

• Marketing Management 100%
• Swedish 33%
• Case Study 33%
• Manufacturing Industry 33%
• Information Technology 33%

Psychology

• Case Study 100%
• Information Technology 100%